Web Design by Connecticut Websites: SEO is Search Engine Optimization
CT Web Design by Connecticut Websites stays updated with all the latest trends and statistics. It comes as a surprise to no one that Search Engines today drive more than 85% of Internet traffic.
Thus, if your website is not listed well on search engines, or not optimized for the right keywords, your website traffic will probably suffer.
It is very important for a website to have an effective search engine optimization (SEO) plan in order to position the website well. We design websites that optimize every page, to help you reach a highly motivated target audience (proactive audience) through natural search engine rankings. A proactive audience increases website conversion rate resulting in a positive ROI.
For a search engine to recognize the value and relevance of a page, it must receive help from the creator of that page. Properly optimizing your pages to make them “search engine friendly” can greatly increase your search engine rankings, traffic levels, and potential earnings from your website… And that’s the importance of SEO. Our web designs are built from the ground up with this in mind.
SEO Overview
CT Web Design by Connecticut Websites Keyword Research
Keyword strategy is the most important part any SEO web design effort. Most websites unknowingly target the wrong search terms, ignoring important opportunities or taking the visitor to the wrong page. In order to optimize a website, we must first know the correct keywords.
Realistically, you can expect to see results for some keywords starting two to four months after the final submission. Rankings usually stabilize after about four months. However, your traffic should rise continuously as search engines index more optimized pages of your website.
Websites will be submitted to the major free search engines and directories, including a few industry-specific free directories. We will include all keywords given by the client in the optimization. Unethical SEO techniques will not be used in our SEO. We will disclose our SEO techniques to you. We will not carry out any changes on your website without prior approval. We will provide all services in our proposal to the best of our ability. We do not give false ranking guarantees.
CT Web Design by Connecticut Websites will provide Web site marketing services to ensure keyword maximization, search engine readiness and search engine registration including:
Local Search Engine Optimization (Local SEO)
Local Search Engine Optimization, also known as Local SEO, is similar to traditional SEO in that it is also a method of improving the visibility of a website or a web page in a search engine’s unpaid organic results. The higher ranked on the search results page and more frequently a website appears in the search results, the more visitors it will receive from that particular search engine.
Local SEO is exactly what it sounds like; optimizing a business’s online visibility so that its web pages will be displayed by search engines when someone searches for its services or products. Ranking a website properly for local search involves a process similar to general SEO but also includes more specific information to help a business rank well for local search.
Local searches trigger search engines to display two types of results: local organic results and the ‘Local Pack’. Local organic search results include web pages with local relevance. A typical local search might produce a result like this:
Search Engine Positioning
CT Web Design by Connecticut Websites will incorporate META information into your Web pages for proper search engine indexing. There are two main META Tags to be considered, “Keywords” and “Description”. CT Web Design by Connecticut Websites will assist with the authoring of these META Tags for maximized search engine indexing. In addition, CT Web Design by Connecticut Websites will optimize links & tags, and where necessary, suggest text/content changes.
Search Engine Registration
Once your Website is published, CT Web Design by Connecticut Websites will register your Web site with the top search engines and directories including Google, Yahoo!, Bing, and others.
CT Web Design by Connecticut Websites Post Production Web Marketing Consultation
If your website marketing strategy needs additional updates on a regular basis, CT Web Design by Connecticut Websites can help with a wide variety of website maintenance contracts to ensure your website content is always fresh, up to date, and competitive in search results.
Connecticut Websites will provide consulting services on the basic and more advanced activities for promoting your Web site to ensure maximum traffic and exposure.
